Choices: A Publication of The Senior's Choice

The Seniors Choice
Choices The Hands-On Guide to Growing Your Private Duty Business


5…4…3…2…one of these New Years, we humans will figure out the perfect answer to every question, the perfect decision for every Choice. But until then, we must rely on our experience, our intuition, and our resources to make the most informed Choices. That’s where The Senior’s Choice comes in: for our members, we’re like a trusted navigator, offering seasoned advice at every turn to help you arrive at your chosen destination. The road to success in the senior care industry doesn’t have to be a long one, riddled with potholes, barriers, bad weather, dangerous turns and dead ends. With the right resources and experience, it can be a fast, pleasant, exciting journey to success! It just comes down to knowing where you want to go, correctly reading the signs, making the right turns (making the right Choices), and stopping to ask for directions when you get a little lost. And remember, this IS the time of year for Choices…resolutions, rebirths, rejuvenation. You can Choose to make 2008 your most profitable year ever.

In this issue, we’ll offer a few suggestions to help you get to where you want to be (such as attending one of our upcoming Development and Growth Workshops). There’s a LOT to be gained on this drive toward Private Duty success…so buckle up. You’re behind the wheel, we’re in the passenger seat, and this year can be the ride of your life. It’s your Choice.
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INDUSTRY UPDATES

THE BREAK ROOM



Lost in a sea of industry news? We're here to narrow it down for you. Click here to see what our industry is buzzing about lately.

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Fess up. Have you made a New Year's Resolution? Click here to see what other Private Duty owners and managers are resolving to accomplish in 2008.

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FEATURE STORY: CAREGIVER TRAINING


As you impatiently awaited the arrival of your next issue of CHOICES, no doubt checking your Inbox every 30 seconds or so for the past week and driving yourself and everyone around you mad with your fidgeting, you almost certainly anticipated that we would focus this issue on aspects of self-improvement, this being the start of a new year and all. So you probably reasoned, correctly so, that with the New Year come new opportunities to make meaningful changes in your life, as well as in your business. And since CHOICES is not a lifestyle newsletter, we thought it better to focus on ways for improving your business and your bottom line, as opposed to ways in which to style your hair or dress your French Bulldog. (Sadly enough, we do have thoughts on those subjects, too.)

In this issue, we're going to discuss why implementing a standardized caregiver training program will save your business time and $$$'s (and make your clients smile), as well as share some great ideas on how to spice up your caregiver's in-service training. Click here to read the full story.

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THE COUCH

DEEP THOUGHTS...BY STEVE EVERHART



The Doctor is in, and the couch is free! You have an appointment with the Private Duty Doctor, who answers your submitted questions about countless topics such as running a successful company, overcoming operational obstacles, growing your business and becoming more profitable. We're like your company's very own "Growth Shrink".

In this month's edition, The Doctor addresses the issues of sick caregivers, senior muscle strength, and keeping New Year's Resolutions. So lie back, breath deep, relax and hear what The Doctor has to say. Click here for some much needed therapy.

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Father. Friend. Leader. Ph...uh... Philosopher? Yeah, believe it. As the founder and president of The Senior's Choice, Steve has become widely known as one of the most forward-thinkers in our industry. We here at TSC are incessantly amazed at Steve's ability to provide Private Duty owners with the perfect blend of cold hard knowledge and good 'ol fashioned inspiration. Musta come from his early years surfing the California waves. His advice is deep, man...and always totally killer. Click here for Steve's latest words of wisdom.

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www.theseniorschoice.com
PDtraining@theseniorschoice.com | 888.725.3655

Corporate Office: 774 Mays Blvd. | Suite 10297 | Incline Village, NV 89451

Regional Offices: 33971 Selva Rd. | Suite 200 | Dana Point, CA 92629
1914 Brunswick Ave. | Suite 1-B | Charlotte, NC 28207
Copyright © 2008, A publication of The Senior's Choice


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