Choices: A Publication of The Senior's Choice

The Seniors Choice
Choices The Hands-On Guide to Growing Your Private Duty Business


Welcome to another edition of CHOICES! Ok, with our economy in turmoil, a stock market that resembles a broken roller coaster and an election battle coming down to the wire, it's been hard to find much to smile about lately. And while some of you are surely rejoicing that another issue of CHOICES has finally arrived in your Inbox, we realize it's not the panacea for all of our ills, aches and heartburn. But be honest. It definitely helps, right? After all, you still need information on helping you grow your private duty business. And where else are you going to turn for expert opinion and advice on the one subject that truly binds us all? (...This is where you're supposed to say, "CHOICES!") This month we explain how having a Fall Prevention program can save the health of your clients - and your bottom line. We also share revealing data from Met Life's annual home care survey, give you 50 tips on saving your business money, and much more. So while we can't influence what happens with the economy or the stock market, we can take solace in knowing that we control what happens in our business. Enjoy.
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INDUSTRY NEWS & UPDATES

THE BREAK ROOM



Lost in a sea of industry news? We're here to narrow it down for you. In this edition, we give you some key home care private pay rate data, courtesy of a MetLife. Their 2008 survey breaks down costs on a state-by-state basis for Non-Medical and Home Health Care Agencies. For example, did you know that the national average hourly rate for home health aides increased by 5% in 2008 from $19 to $20? How about rates for homemaker/companions? Find out about that and other important data by clicking here and reading on.

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With a struggling economy, saving money for resource challenged small businesses is more important than ever before. Our friends at www.insidecrm.com have provided us with a mega-list of ways to trim the fat off the daily operations of your private duty business so you become recession-proof! These easy tips will keep your finances in check during the current downturn, and help you control costs in the areas of technology, overhead, office items and office space, advertising, insurance and other expenses. Commence savings...now!

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FALL PREVENTION EDUCATION CUTS FALLS BY 11%


Are your clients at risk from falling? Of course they are. But what are you doing about it? After all, your caregiver can't be there every minute of every day. So besides placing a companion with them for X number of hours a day or a week, what else are you doing to keep them safe when your caregiver isn't there? If you're like most private duty agencies the answer is... not enough. But we're about to help you change that. This month CHOICES reports on how you can utilize fall prevention education to keep you clients safe at home - even when you can't be there. Click here to read the whole article.

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THE COUCH

DEEP THOUGHTS...BY STEVE EVERHART



The Doctor is in, and the couch is free! You have an appointment with the Private Duty Doctor, who answers your submitted questions about countless topics such as running a successful company, overcoming operational obstacles, growing your business and becoming more profitable. We're like your company's very own "Growth Shrink." In this month's edition, The Doctor addresses the issues of e-newsletters, running a green business, and Halloween costume ideas. So lie back, breath deep, relax and hear what The Doctor has to say. Click here for some much needed therapy.

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Father. Friend. Leader. Ph...uh... Philosopher? Yeah, believe it. As the founder and president of The Senior's Choice, Steve has become widely known as one of the most forward-thinkers in our industry. We here at TSC are incessantly amazed at Steve's ability to provide Private Duty owners with the perfect blend of cold hard knowledge and good 'ol fashioned inspiration. Musta come from his early years surfing the California waves. His advice is deep, man...and always totally killer. Click here for Steve's latest words of wisdom.

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PDtraining@theseniorschoice.com | 888.725.3655

Corporate Office: 774 Mays Blvd. | Suite 10297 | Incline Village, NV 89451

Regional Offices: 33971 Selva Rd. | Suite 200 | Dana Point, CA 92629
1914 Brunswick Ave. | Suite 1-B | Charlotte, NC 28207
Copyright © 2008, A publication of The Senior's Choice


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